Samsonite
Accessories / Bags
Samsonite’s not just in the business of making luggage, we’re in the business of building confidence. Confidence that when you step off the curb, your luggage wheel isn’t going to pop off. Confiden...
Samsonite’s not just in the business of making luggage, we’re in the business of building confidence. Confidence that when you step off the curb, your luggage wheel isn’t going to pop off. Confidence that if you put your laptop in the bag in one piece, that’s the way it will come out. Samsonite has set an industry precedence by perfecting and innovating luggage, casual bags, backpacks, travel accessories, and now electronics carriers and laptop bags. Over one hundred years of reliability, durability, style and innovative functionality have made Samsonite’s iconic products, and brand, the global leader they are today. If you are going to head out the door, do it with peace of mind. Because, life has a way of coming at you fast. Be ready for anywhere.Brand Details
Founder
Jesse Shwayder
Brand Strategy
Market segment
Bridge
Core business
Bags
Targets
Men, Women, Kids
