Company Kering Group
Country France
Email online.assistance@fr.ysl.com
Telephone +33 01 74 20 20 02
Market Segment Premium
Core Business Apparel

Saint Laurent Financial Report 2019

 

Income Statement Trend

Net Sales

It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of EUR20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Net Sales        
Operating Income        

Net Sales by Country

20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
2015Δ
2016/2015
CAGR
Europe          
Asia          
North America          
Japan          
Other Countries          
 

Kering Group Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of EUR20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Total Revenue        
Cost of Sales        
Gross Profit        
Operating Income        
Net Income        

Balance Sheet Highlights

in Millions of EUR20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Current Assets        
Total Assets        
Current Liabilities        
Equity        

Official Websites

Saint Laurent website
Saint Laurent ecommerce

Official Social Media

Brand Description

Establishment

Year
1961
City
Paris
Country
France

Founder

Yves Saint Laurent
Pierre Bergé

Designers

Hedi Slimane
2012 - March 2016
Anthony Vaccarello
April 2016 - current

Profile

Founded in 1961, Yves Saint Laurent is one of the world's most prominent fashion houses. It was the first Couture house to launch, in 1966, the modern concept of luxury women's prêt-à-porter, in a collection called « Rive Gauche ». Throughout the years, its groundbreaking styles have become iconic cultural and artistic references and its founder, the couturier Yves Saint Laurent, secured a reputation as one of the twentieth century's foremost designers. Stefano Pilati, who took the creative reins at the company in 2004, has brought his own creative and highly contemporary touch to the brand's heritage, combining elegance, top-quality fabrics, refined and discreet but recognizable details.
Yves Saint Laurent is a global brand at the vanguard of fashion, designing and marketing a broad range of women's and men's ready-to-wear products, leather goods, shoes and jewellery. Through a licence agreement with L'Oréal, it is also a major force in fragrances and cosmetics.

Business Strategy

Market Positioning

Premium

Core Business

Apparel

Target

Men
Women

Product Categories

Accessories
Apparel
Bags
Fragrance
Jewelry
Shoes
 

Kering Group profile

Name Kering Group
Website kering.com/
Country France
VAT Number FR552075020
Telephone +33 1 44 90 61 00
Fax +33 1 44 90 62 77
Date of foundation 1963
Type of Company Listed

Headquarters

10 Avenue Hoche 75381 - Paris

Ownership (Top Shareholders)

Public: 58.9%
Artémis Group: 40.7%
Employees: (0.3%
Self owned: 0.1%

Saint Laurent Latest News

Saint Laurent Releases Audience Figures for Men’s Show
Saint Laurent’s online men’s show, unveiled on Sept. 9 as part of a broader project curated by creative director Anthony Vaccarello, garnered 42.4 million global views with an audience engagement of more than eight million, the brand revealed Friday. This included 17 million views on YouTube, 5.6 million on Instagram and Facebook, and 5.6 million on TikTok. Saint Laurent noted the overall visibility of the event was higher, since the rollout also included billboards in New York and Los Angeles; fly posters in Paris and Tokyo; stickers; a music playlist, and an augmented reality filter.
 
Saint Laurent launched the 2021 spring and summer menswear collection in the form of online release
Saint Laurent launched the 2021 spring and summer menswear collection in the form of online release. To this end, the brand creative director Anthony Vaccarello planned and created a visual film called "No matter how long the night is", bringing the inspiration, form and color of the latest series Show them together. The brand stated that the film uses 3D lens images, augmented reality technology and other different elements to combine virtual and real experiences.
 
Saint Laurent launched the Qixi limited series "The Name of Wei Ai" and provided personalized customization services for the first time.
Saint Laurent launched the Qixi limited series "The Name of Wei Ai" and provided personalized customization services for the first time. Through the WeChat mini program or boutique services, consumers can customize their own classic hooded sweater with washed powder, creating a unique Qixi festival limited item. It is reported that the customized English content can be viewed instantly in the shop and the mini program. Chinese customization will be specially designed in hand-drawn form, and the reading effect can be checked within 24 hours after submission.
 
BLACKPINK member Rosé appeared in the Saint Laurent 2020 global advertisement.
BLACKPINK member Rosé starred in the Saint Laurent 2020 global commercial, a new video short film directed by the master photographer David Sims.
 
Saint Laurent officially launched e-commerce services on China's official website
Saint Laurent officially launched e-commerce services on its official website in China, and simultaneously launched WeChat applets, supporting free delivery and 7-day unreasonable return services, and online payment through WeChat and Alipay to better provide Chinese consumers with personalized shopping experience.
 
Emma Watson to be on Kering Board
French luxury group Kering Group, that owns Gucci and Saint Laurent amongst others, has appointed actress Emma Watson as chair of the board's sustainability committee. 
 
Saint Laurent to Open New Leather Goods Factory in Italy
French fashion label Saint Laurent, part of Kering, will open a new manufacturing site for handbags and wallets outside Florence, the latest luxury house to expand its presence in Italy's leather goods heartland. The label would move 340 workers to the new 29,000 square-metres site in the industrial district of Scandicci and hire around 300 more people.

Saint Laurent Marketing Research

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Social Media in Asia

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