Company Inbrands S.A.
Country Brazil
Email MARKETING@RICHARDS.COM.BR
Telephone +55 21 2575 3503
Market Segment Bridge
Core Business Apparel

Richards Financial Report 2018

 
 

Inbrands S.A. Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Thousands of BRL20132012Δ
2013/2012
CAGR
Total Revenue    
Cost of Sales    
Gross Profit    
Operating Income    
Net Income    

Balance Sheet Highlights

in Thousands of BRL20132012Δ
2013/2012
CAGR
Current Assets    
Total Assets    
Current Liabilities    
Equity    

Official Websites

Richards website
Richards ecommerce

Official Social Media

Brand Description

Establishment

Year
1974
City
n.a.
Country
Brazil

Founder

Ricardo Ferreira

Designers

Profile

In 1974, Richards launched a new concept of clothes in Brazil, associated with an original, informal and sophisticated lifestyle. The brand turned its stores into small oases where one can take a quick break, reflect and listen to music, with slightly disorganized clothes. It believed that people would choose products that matched their lifestyle and represented desirable experiences.

It is present in 36 cities and resorts across Brazil, with 44 own stores and 28 franchises, as well as in around 154 multibrand stores.

In November 2003, the first Richards store for women was inaugurated in Ipanema, Rio de Janeiro. The women’s line has become one of the company’s main growth drivers and is currently available in 40 stores. The same year, Richards set up its virtual store, serving clients from all over Brazil.

The first step towards taking the brand global came in 2004, with the inauguration of a store in Quinta do Lago, in the Algarve region of Portugal.

Its clients expect more than benefits from the products and hence we try to add dreams and emotions to all that we offer.

Quality, comfort and exclusivity are such important commitments that the Company launches twelve limited-edition collections a year. The brand’s website also provides lookbooks, virtual catalogs, videos and other information, such as tips on exotic travel in Brazil and abroad.

In a few words, Richards signifies "Taste of vacation in daily life".

Business Strategy

Market Positioning

Bridge

Core Business

Apparel

Target

Men
Women
Kids

Product Categories

Accessories
Apparel
Bags
Denim
Shoes
Swimwear
Underwear & Lingerie
 

Inbrands S.A. profile

Name Inbrands S.A.
Website inbrands.com.br
Country Brazil
VAT Number n.a.
Telephone +55 11 2186 9000
Fax n.a.
Date of foundation 2007
Type of Company Private

Headquarters

Rua Coronel Luís Barroso, 151 Santo Amaro - São Paulo, SP

Ownership (Top Shareholders)

Inbrands S.A. doesn't provide the information on its shareholders.
 

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