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After helping launch the Marc by Marc Jacobs line and revamping a tired TSE, Richard Chai introduced his eponymous line of highly tailored, quietly feminine pieces to industry raves in 2004. An Ecc...
After helping launch the Marc by Marc Jacobs line and revamping a tired TSE, Richard Chai introduced his eponymous line of highly tailored, quietly feminine pieces to industry raves in 2004. An Ecco Domani Award followed a year later, but it wasn’t until 2008 that Chai’s work reached new heights—he launched a menswear line, designed a capsule collection for Target, and made it into the CFDA/Vogue Fashion Fund’s top ten finalists. Referenced as one of the “new Asian” influences on modern design (alongside fellow up-and-comers Derek Lam and Peter Som), Chai creates casual clothes that pair surprising fabrics—like silks mixed with wools and twill with georgette—reined in with architectural touches like French seams and origami folds, earning his work a reputation for minimalist, menswear-inspired touches.Brand Details
Founder
Richard Chai
Designer
Richard Chai
from
2004to
PresentBrand Strategy
Market segment
Premium
Core business
Apparel
Targets
Men, Women
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