Company VF Corporation
Country United States
Email n.a.
Telephone +1 (336) 424-6000
Market Segment Mass Market
Core Business Apparel

Red Kap Financials

 

Red Kap Financial Report

Financial Data for this brand are not publicly available
 

VF Corporation Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

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Balance Sheet Highlights

in Millions of USD20192017Δ
2019/2017
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Official Websites

Red Kap website
Red Kap ecommerce

Brand doesn't have an official ecommerce

Official Social Media

Brand Description

Establishment

Year
1923
City
Nashville
Country
United States

Founder

Claude H. Williams
Williams Wirt Harlin
Alexander F. Harlin

Designer

Team of designers

Profile

It all started in 1923, when two brothers and a cousin teamed up to sell bib overalls under a sign that read "Harlin Bros. & Williams." Turns out comfort, durability and great service were valued every bit as much back then as they are today, so naturally the business grew quickly.
The family soon expanded their catalog to include a line of premium workwear. As they pondered the idea of what to name this new line, one of the founders pulled out his trusty pouch of Red Cap Brazil Smoking Tobacco. The bright red jockey cap on the tobacco label seemed like a perfect icon, and the brothers' own distinctive Red Kap logo was introduced in 1927.
An official name change followed in 1939. By this time, the family had continued to diversify even more. They now sold "matched sets" of work pants and shirts, along with the "Go-Getter" line of value-priced chambray shirts. Times were good.
Then suddenly, WWII threw the whole country into turmoil. Red Kap did their part, pitching in on the war effort by manufacturing gas mask carriers, combat fatigues and field jackets. All were made to the same high standards America had come to expect from Red Kap.
After the war, the company joined forces with a network of laundries to pick up, deliver and supply fresh uniforms to all sorts of businesses. Steady success followed, and by the 1960s, they had realized their dream of becoming a major player in the workwear industry.
Today, the Red Kap brand is stronger than ever. Proving once again that comfort, durability and "done right" simply never go out of style.

Business Strategy

Market Positioning

Mass Market

Core Business

Apparel

Target

Men
Women

Product Categories

Accessories
Apparel
 

VF Corporation profile

Name VF Corporation
Website vfc.com
Country United States
VAT Number n.a.
Telephone +1 336 424 6000
Fax +1 336 424 7668
Date of foundation 1899
Type of Company Listed

Headquarters

105 Corporate Center Blvd.27408 - Greensboro, North Carolina

Ownership (Top Shareholders)

PNC FINANCIAL SERVICES GROUP,INC: 19.65%
CAPITAL WORLD INVESTORS: 7.17%
FMR LLC: 4.90%
THE VANGUARD GROUP,INC: 3.74%
STATE STREET CORPORATION: 3.46%
JP MORGAN CHASE&COMPANY: 2.39%
BLACKROCK FUND ADVISORS: 2.11%
CAPITAL RESEARCH GLOBAL INVESTORS: 1.99%
NORTHERN TRUST CORPORATION 1.97%
BLACKROCK INSTITUTIONAL TRUST COMPANY N.A.: 1.92%
WASHINGTON MUTUAL INVESTORS FUND 4.62%

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