Pantene
Market Segment
Mass Market
Core Business Beauty
Core Business Beauty
Pantene Financial Report
Pantene Updates
Procter & Gamble Co. Financial Report 2019
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of USD | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Cost of Sales | ||||||||
| Gross Profit | ||||||||
| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of USD | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
| Total Assets | ||||||||
| Current Liabilities | ||||||||
| Equity |
Procter & Gamble Co. Annual Report
Official Websites
Pantene website
Pantene ecommerce
Official Social Media
Brand Description
Establishment
Year
1947
City
Basel
Country
Switzerland
Founder
Fritz Hoffmann-La Roche
Designer
Profile
Pantene is a brand of hair care products owned by Procter & Gamble. The product line was first introduced in Europe in 1947 by Hoffmann-La Roche of Switzerland, which branded the name based on panthenol as a shampoo ingredient. It was purchased by Procter & Gamble (P&G) in 1985 in order for P&G to compete in the "beauty product" market rather than only functional products.
In 1990, Procter & Gamble decided to launch a new advertising campaign. Research results, compiled from markets around the world, led P&G to hypothesize that health positioning might provide the basis for a new worldwide hair care franchise.The research indicated that: Women believed the ideal standard for hair is "healthy". Women considered their own hair damaged. Women believed that shine signaled health. Pro-vitamin formulation provided real support for claims. Advertising was developed around the health positioning and was launched globally.The advertising was customised at the local level with the tag line, "Hair So Healthy It Shines." There were four lead countries in the 1990 launch.
Business Strategy
Core Business
Beauty
Target
Men
Women
Product Categories
Hair Care
Procter & Gamble Co. profile
Telephone
+1 513 983 1100
Fax +1 513 983 9369
Date of foundation 1837
Type of Company Listed
Fax +1 513 983 9369
Date of foundation 1837
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Procter & Gamble Co. doesn't provide the information on its shareholders.
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