Oriflame
Body Care / Fragrance / Hair Care / Make-up / Skin Care / Toiletries
Founded in 1967 by two brothers and their friend, Oriflame is now an international beauty company selling direct in more than 60 countries worldwide. Its wide portfolio of Swedish, nature-inspir...
Founded in 1967 by two brothers and their friend, Oriflame is now an international beauty company selling direct in more than 60 countries worldwide. Its wide portfolio of Swedish, nature-inspired, innovative beauty products are marketed through a sales force of approximately 3 million independent Oriflame Consultants, who together create annual sales of around €1.5 billion. Oriflame offers the leading business opportunity for people who want to start making money on day one and work towards fulfilling their personal dreams and ambitions through its unique business opportunity concept – Make Money Today and Fulfil Your Dreams Tomorrow™. Respect for people and nature underlies the company’s operating principles and is reflected in its social and environmental policies. Oriflame supports numerous charities worldwide and is a Co-founder of the World Childhood Foundation. Oriflame has corporate offices in Switzerland and Luxembourg and is listed on the Nasdaq OMX Nordic Exchange.Brand Details
Founder
Jonas af Jochnick
Brand Strategy
Market segment
Mass Market
Core business
Beauty
Targets
Women
Oriflame Financial Report 2023
Last fiscal year ended on December 31, 2014