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The Olsen story started with knitted pullovers. Today, in addition to its outstanding competence in knitwear, our brand features a broad range of fashions for trend and quality conscious women. As ...
The Olsen story started with knitted pullovers. Today, in addition to its outstanding competence in knitwear, our brand features a broad range of fashions for trend and quality conscious women. As proof of its sustainable international success, our Hamburg fashion label is now in demand in more than 40 countries. In addition to the specialist trade, our own shops and stores are acquiring even greater importance. Inspired by the trends presented in international fashion shows, our design team develops sophisticated styles that outstandingly reflect the spirit of the times. Over the years, this has resulted in a typical “Olsen Look” that wows both buyers and customers each season anew.Brand Details
Founder
Alfred L. Wolff
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Women
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