MINE Laqcuer
New York,
United States
Nail Care
Unearth the most elegant collection of luxury nail lacquer ever created, made for those with the most discriminating standards and taste. MINE Luxury Nail Lacquer is handmade using the finest ra...
Unearth the most elegant collection of luxury nail lacquer ever created, made for those with the most discriminating standards and taste. MINE Luxury Nail Lacquer is handmade using the finest raw minerals in the world. Each exclusive color is richly pigmented, hand-mixed and poured into a hand-crafted Austrian crystal bottle. Finished with a custom natural hair brush, application requires only one coat. Designed by a jeweler, Mine is the pinnacle of luxury – a benchmark of quality, style and perfection. All MINE Luxury Nail Lacquer is 5-Free, meaning it’s free of 5 toxic ingredients found in many nail polishes -- formaldehyde, dibutyl phthalate (DBP), toluene, formaldehyde resin and camphor. MINE was conceived of and formulated by Veleta Vancza, an artist, goldsmith and enamellist with a background in academia and an innovator in the field of vitreous enamel. The marriage of her technical skill in metallurgy and innovative thinking in conceptual design has resulted in this truly artful alchemy which is MINE Luxury Nail Lacquer. She has combined a rare technical skill in metallurgy with high concept talent for design. In MINE Luxury Nail lacquer, she has created a hand formulated, luxuriant, and unparalleled product melding nail polish with fine art. Veleta’s work has been exhibited internationally in venues such as the Museum of Arts & Design (NYC), the Design Museum (Helsinki), the Cheugju International Craft Biennale, and the Museum fur Angewandte Kunst. Many of her works have been featured in a variety of books & periodicals such as Sculpture magazine, Metalsmith magazine, The Boston Globe, Art Jewelry Today, 21st Century Jewelry, & The Art of Enameling: Techniques, Projects, Inspiration. Her works can be found in the permanent collections of the Kohler Company and the Museum of Arts & Design as well as numerous private collections. MFA Cranbrook Academy of Art 2003, BFA State University of New York, New Paltz 2000, AAS Fashion Institute of Technology 1993Brand Details
Founder
Veleta Vancza
Brand Strategy
Market segment
Luxury
Core business
Beauty
Targets
Women
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