McKinley
Switzerland
Accessories / Active Wear / Apparel / Bags / Shoes
McKINLEY stands for functional outdoor products for more than 25 years, allowing you to explore nature and experience the Great Outdoors the way you enjoy it the most. We endeavour to make things e...
McKINLEY stands for functional outdoor products for more than 25 years, allowing you to explore nature and experience the Great Outdoors the way you enjoy it the most. We endeavour to make things easier for you and to give you more security in unknown and known territory. It’s an easy choice: our products are extremely well "equipped" in terms of value for money. McKINLEY offers you a broad range of equipment: from mountaineering and trekking to trail running and mountain biking; from snowshoeing to skiing; for alpine enthusiasts or urban warriors; for campers or backpackers; for men, women and kids alike. Don’t look any further; McKINLEY is the right brand for all your hardware, apparel and accessory needs!Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Active Wear
Targets
Men, Women, Kids
McKinley Latest News
McKinley Completes 40 Years
McKinley has completed 40 years in the industry. It celebrates this occasion by remembering its promise to the philosophy - ' "Reduce, Recycle, Rethink.'
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