Make Up For Ever
Market Segment
Value for Money
Core Business Beauty
Core Business Beauty
Make Up For Ever Financial Report 2018
Income Statement Trend
Net Sales
It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Operating Margin
LVMH Moët Hennessy - Louis Vuitton doesn't provide the Operating Margin figure for Make Up For Ever.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Thousands of EUR | 2015 | 2014 | Δ 2015/2014 | 2013 | Δ 2014/2013 | 2012 | Δ 2013/2012 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Net Sales | ||||||||
| Operating Income |
LVMH Moët Hennessy - Louis Vuitton Financial Report
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of EUR | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Cost of Sales | ||||||||
| Gross Profit | ||||||||
| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of EUR | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
| Total Assets | ||||||||
| Current Liabilities | ||||||||
| Equity |
Net Sales by Country
| 2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | 2015 | Δ 2016/2015 | 2014 | Δ 2015/2014 | CAGR | |
|---|---|---|---|---|---|---|---|---|---|---|
| Asia | ||||||||||
| United States of America | ||||||||||
| Europe | ||||||||||
| Other Countries | ||||||||||
| France | ||||||||||
| Japan |
LVMH Moët Hennessy - Louis Vuitton Annual Report
Official Websites
Make Up For Ever website
Make Up For Ever ecommerce
Brand doesn't have an official ecommerce
Official Social Media
Brand Description
Establishment
Year
1984
City
Paris
Country
France
Founder
Dany Sanz
Designer
Profile
MAKE UP FOR EVER was founded by Dany SANZ in 1984. Her goal was to respond to the needs of professional makeup artists by creating products adapted to all makeup styles, from the most traditional to the most extravagant. Today, Dany SANZ is the brand's Artistic Director. Its products are prominently featured in SEPHORA stores in Europe and the United States, as well as in department stores in Asia and the Middle East, where the brand has been highly successful. MAKE UP FOR EVER also has a network of 17 professional boutiques where makeup artists can procure all the 1,400 product references the range offers. The range includes foundations, eye shadows, lipsticks, gloss, body makeup, eyeliner pencils, loose powders, makeup removers, brushes, false eyelashes, glitter and more, in addition to artistic products and makeup for special effects.
Business Strategy
Core Business
Beauty
Target
Women
Product Categories
Accessories
Make-up
Toiletries
LVMH Moët Hennessy - Louis Vuitton profile
Telephone
+33 1 44 13 22 22
Fax +33 1 44 13 22 23
Date of foundation 1987
Type of Company Listed
Fax +33 1 44 13 22 23
Date of foundation 1987
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Make Up For Ever Marketing Research
Top 15 Best Beauty Bloggers To Watch
Beauty Bloggers of today are ruling the world, even more than the makeup artists themselves. With dai...
48 pages
Omni-Channel Retailing: The Future Trend in Fashion and Luxury Industry - Part 1/2
Omni Channel Retailing is gaining popularity across the Fashion & Luxury industry. This marketin...
96 pages
Are you from Make Up For Ever?
Or perhaps you need help to leverage your brand's power to deliver real business impact?
We have solutions for your needs!