Levi's
Accessories / Apparel / Bags / Denim / Shoes / Underwear & Lingerie
The Levi's brand epitomizes classic American style and effortless cool. Since the invention and patent of riveted clothing by Jacob Davis and company founder Levi Strauss in 1873, Levi's jeans have...
The Levi's brand epitomizes classic American style and effortless cool. Since the invention and patent of riveted clothing by Jacob Davis and company founder Levi Strauss in 1873, Levi's jeans have become the most recognizable and imitated clothing in the world - capturing the imagination and loyalty of people for generations. And while the patent has long since expired, the Levi's brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style.Brand Details
Founder
Levi Strauss
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men, Women, Kids
Levi's Latest News
Levi Strauss seem good results for Q2 2022
Levi's Strauss seem good results for Q2 2022, with total revenue increasing by 15% to $1.47B.
Levi's has published its 2022 impact report
Levi's has published its 2022 impact report, with high female representation in its top management, a talent pipeline for diversity and a four-step plan to continue towards their goals.
Levi's new diversity chief
Levi's names Elizabeth Morrison as premiere chief diversity, inclusion and belonging officer.https://fashionbi.com/insights/marketing-research/social-activism-in-fashion
Levi's Financial Report 2023
Last fiscal year ended on November 27, 2022
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