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The Shani Group brands look at the commercial angle to catwalk trends, creating 1,000 styles every year from hot 'must-haves' to fabulous statement coats to fashion-keeping classics. Every garment ...
The Shani Group brands look at the commercial angle to catwalk trends, creating 1,000 styles every year from hot 'must-haves' to fabulous statement coats to fashion-keeping classics. Every garment is customised for clients to supply under their own labels. From our large head office and warehouses in Watford, Hertfordshire, we design, source fabrics, outsource garment production and supply to retailers throughout the UK and abroad. We have successfully adapted our business to the demands of the industry and our financial strengths and flexibility create an ideal platform for growth. And yet our success is also down to our talented, highly skilled people, many of whom have worked for us for over ten years. The Shani Group was set up in 1955, and is still run and owned by the Hollis family. It's their heritage, quality assurance and product innovation that make us so different. Shani was born out of four leading brands: Rainaway, Admyra, Rossetti and Lampert London.Brand Details
Founder
Martin Hollis
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Women
Deep Dive
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