Jennyfer
Accessories / Apparel / Bags / Denim / Shoes / Underwear & Lingerie
Jennyfer was launched in 1985 and was named after its founder's daughter name. In 1986 the first store opened in Paris, France. The idea: trendy clothes for teenagers at attractive price. Jennyfe...
Jennyfer was launched in 1985 and was named after its founder's daughter name. In 1986 the first store opened in Paris, France. The idea: trendy clothes for teenagers at attractive price. Jennyfer reached the first 100 stores in 1998. In 2005 Celio, the international company took over the majority of Jennyfer's capital which allowed a new impulse to the development of the brand. In 2009, a new concept of Jennyfer stores was launched. The design changed from Black to Pink and music, lights, furniture, videos are creating a unique atmosphere. Today Jennyfer has 400 stores worldwide in 22 different countries.Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Women
Jennyfer Latest News
Jennyfer Comes Back to its OG Name
Jennyfer removed its "Don’t Call Me" prefix and redesignated its logo with a double "N" after being acquired by Shanghai Pure Fashion Garments Co Ltd.
Don’t Call Me Jennyfer sign a collaboration with the mark...
New collaboration for the brand Don’t Call Me Jennifer (formerly Jennyfer) that has a collection of ready-to-wear in partnership with Kendall + Kylie, the brand of sisters Jenner.
Mayadorable releases a capsule collection with the brand ...
In an Instagram post, Mayadorable announced the release of its capsule collection in collaboration with the brand Jennyfer consisting of 6 limited edition pieces created by the YouTuber in person.
Eva Queen signs clothing collection for Jennyfer
The brand Don't Call Me Jennyfer , formerly called Jennyfer, called on the young French singer Eva Queen to imagine a collection of ready-to-wear and accessories inspired by her personal style.
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