Iron Fist
Accessories / Apparel / Bags / Denim / Nail Care / Shoes / Swimwear
The idea started in San Diego, California in 2001 amongst two friends from South Africa, Mike and Travis. With a long history in skateboarding, surfing, art, music and street culture the guys wante...
The idea started in San Diego, California in 2001 amongst two friends from South Africa, Mike and Travis. With a long history in skateboarding, surfing, art, music and street culture the guys wanted to create clothing they couldn't find anywhere else. IF LADIES is the Loud, eye-liner obsessed crazy unicorn that hangs out in front of your local convenience store. You don’t want to look, but you can’t stop staring and wondering: Where did it come from, and why am I strangely attracted to it? We're a mythical beast that’s a mix of reckless love, attention whoring, and adventure hunting, created by necessity from the designers who birthed it from their creative brain-loins. Our fashion’s the stuff of dreams and nightmares, giving that insolent kick to fashion to move it forward. IF LADIES - is fun, loud and never says, “Sorry.” It’s not in our vocabulary. IRON FIST clothing and footwear are wholly known for their phenomenal artwork, and unique designs; it is impulsive, raw and unapologetic. You will find outbursts of obnoxious color mixed with raw and dirty inspired street art, designed by a barrage of some of the world's best underground and street artists. Perhaps IRON FIST'S key asset is its honesty and intention, real clothing made by real people.Brand Details
Founder
Travis Anderson
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
The financial data for this brand is limited.
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