Melrose Place will soon be home to French label IRO. The ready-to-wear fashion brand is taking over the storefront that up until spring 2019 was home to Los Angeles-based Equipment
IRO
Market Segment
Premium
Core Business Apparel
Core Business Apparel
IRO Financial Report 2018
IRO SAS Financial Report
Financial Data for this company are not publicly available
Official Websites
IRO website
IRO ecommerce
Official Social Media
Brand Description
Establishment
Year
2005
City
Paris
Country
France
Founder
Laurent Bitton
Arik Bitton
Designer
Profile
IRO is a Paris based womenswear and menswear brand founded by Laurent and Arik Bitton - both come from the music industry . Back in 2005, they decided to channel their love of rock music into a different medium: fashion. Inspired by the assertive and cool women in their circle of friends who had an original sense of style, they created a clothing line that had a distinct vintage feel and at the same time mirrored nonchalant , easy chic style .
The first IRO store opened in 2006 Saint Germain des prés on rue des Saint Pères . This was followed by a second store Rue Vieille du Temple in Le Marais in 2008 and two other stores Rue Etienne Marcel and Rue Saint Sulpice in 2011.
IRO has over 10 stores worldwide with Women's and Men's categories offering ready to wear , accesories such as handbags , footwear and small leather goods.
Their clothes are worn by some of the world's most fashionable stars including Kate Moss , Gwyneth Palthrow , Scarlett Johansson and Drew Barrimore.
In 2012 IRO is set to open and eagerly awaited New York flagship Store in NYC , corner of Mercer Street and Broome along with Flagship stores in Paris Rue Royale , Zurich and Beyrouth.
Business Strategy
Core Business
Apparel
Target
Men
Women
Product Categories
Accessories
Apparel
Bags
Denim
Shoes
IRO SAS profile
Telephone
+33 (1) 40 20 05 60
Fax +33 (0)1 40 20 04 80
Date of foundation 2005
Type of Company Private
Fax +33 (0)1 40 20 04 80
Date of foundation 2005
Type of Company Private
Headquarters
Ownership (Top Shareholders)
IRO SAS doesn't provide the information on its shareholders.
IRO SAS Brands
IRO Latest News
IRO will open its new L.A. location
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