Hanes
Market Segment
Mass Market
Core Business Underwear & Lingerie
Core Business Underwear & Lingerie
Hanes Financial Report 2018
Hanesbrands Inc. Financial Report
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of USD | 2017 | 2016 | Δ 2017/2016 | 2015 | Δ 2016/2015 | 2014 | Δ 2015/2014 | CAGR |
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| Total Revenue | ||||||||
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| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of USD | 2017 | 2016 | Δ 2017/2016 | 2015 | Δ 2016/2015 | 2014 | Δ 2015/2014 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
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| Current Liabilities | ||||||||
| Equity |
Hanesbrands Inc. Annual Report
Official Websites
Hanes website
Hanes ecommerce
Official Social Media
Brand Description
Establishment
Year
1901
City
n.a.
Country
United States
Founder
John Wesley Hanes
Designer
Unknown
Profile
Consumers have been wearing Hanes for more than 100 years. as one of the most beloved brands in the US, Hanes offers comfortable, quality underwear, intimates, casualwear, hosiery and socks. Found in more than 80 percent of households in the U.S., Hanes is a leader in innovation as well, bringing the industry creative ideas like Tagless tees, Comfortsoft waistbands, EZ Sort socks and the versatile styling of the Hanes Perfect tees.
Our underwear selection includes boxer briefs, briefs, boxers, panties, bras, undershirts, shapewear, A-shirts and V-neck undershirts, all in a variety of sizes and colors. We also make stylish casualwear like Tees, shorts and sportshirts in a variety of fabrics, colors and styling, as well as fleece tops and bottoms. And, of course, nobody does socks and hosiery like Hanes.
The Hanes Beefy-T, introduced in 1975, is the original shirt designed for printing, so everyone can give it their own personal style. The Beefy-T is made with soft ring-spun cotton. Like Hanes itself, the Beefy-T has become a legend.
Business Strategy
Core Business
Underwear & Lingerie
Target
Men
Women
Kids
Product Categories
Accessories
Apparel
Bags
Underwear & Lingerie
Hanesbrands Inc. profile
Telephone
+1 336 519 8080
Fax n.a.
Date of foundation 1901
Type of Company Listed
Fax n.a.
Date of foundation 1901
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Hanesbrands Inc. doesn't provide the information on its shareholders.
Hanesbrands Inc. Brands
Hanes Marketing Research
Ideologies shaping the Lingerie Industry
Lingerie market has gained importance in the apparel industry in the last few years, as it not only s...
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Undressing the Lingerie Market
The market of underwear and lingerie is booming and how - a sector that has long experienced resilien...
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Fashionbi Index Book 2014
A brand's consideration has become so central in contemporary marketing and communication activities ...
102 pages
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