Company HOPE DO NORDESTE LTDA
Country Brazil
Email n.a.
Telephone +55 0800 0018
Market Segment Mass Market
Core Business Underwear & Lingerie

Gisele Bündchen Intimates Financial Report 2018

 
 

HOPE DO NORDESTE LTDA Financial Report

Financial Data for this company are not publicly available

Official Websites

Gisele Bündchen Intimates website
Gisele Bündchen Intimates ecommerce

Official Social Media

Brand Description

Establishment

Year
2011
City
Sao Paolo
Country
Brazil

Founder

Gisele Bündchen

Designer

Team of designers

Profile

Giselle Bundchen, launched a lingerie line last year in partnership with Hope, Brazil's version of Victoria's Secret. Instead of just licensing her name to the company, she created her own brand, Gisele Bundchen Brazilian Intimates.

The concept was for lingerie that is both sexy and sophisticated, and it worked. The model took care of the creative direction and made a point of proving each design unique to her brand. HOPE is responsible for the production, distribution and brand management.

The collection follows the main trends of fashion and technology, combining sensuality and sophistication to what is most modern in fabrics such as silks, satins and microfiber levíssimas, always with great inspiration and modernity. Gisele Intimates brand can be found in the online store of the brand in stores and multibrand stores HOPE.

Business Strategy

Market Positioning

Mass Market

Core Business

Underwear & Lingerie

Target

Women

Product Categories

Underwear & Lingerie
 

HOPE DO NORDESTE LTDA profile

Name HOPE DO NORDESTE LTDA
Website hopelingerie.com.br/
Country Brazil
VAT Number n.a.
Telephone +55 1121692246
Fax +55 1133313001
Date of foundation 1966
Type of Company Private

Headquarters

Rua Jaragua, 371/375 - Bom Retiro Sao Paulo, 01129-000

Ownership (Top Shareholders)

HOPE DO NORDESTE LTDA doesn't provide the information on its shareholders.

HOPE DO NORDESTE LTDA Brands

Gisele Bündchen Intimates Marketing Research

Fashionbi Index Book 2014

A brand's consideration has become so central in contemporary marketing and communication activities ...

102 pages
 

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