It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
in Thousands of SEK | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
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Revenue | ||||||||
Operating Income |
in Thousands of SEK | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
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Sweden | ||||||||
Norway | ||||||||
Finland | ||||||||
Denmark | ||||||||
Germany |
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
in Thousands of SEK | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
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Total Revenue | ||||||||
Cost of Sales | ||||||||
Gross Profit | ||||||||
Operating Income | ||||||||
Net Income |
in Thousands of SEK | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
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Current Assets | ||||||||
Total Assets | ||||||||
Current Liabilities | ||||||||
Equity |
in Thousands of SEK | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
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Sweden | ||||||||
Norway | ||||||||
Finland | ||||||||
Denmark | ||||||||
Germany |
As Scandinavia's fastest growing fashion retailer for women, Gina Tricot will achieve a turnover of SEK 2.5 billion in 2012. It is shared across about 175 stores in five countries and extensive online sales.
The success was made possible by our own designs and short lead times, but above all by an exceptionally high turnover speed, i.e. the industry term for how short a time a garment is available in the store.
All decisions are made on a daily basis at the head office in Borås. Since setting up in 1997, our strength has been to make the most of a simple approach, both in our design and our concepts. We offer affordable fashion to all women regardless of age, and we work constantly to make a visit to Gina Tricot a new and exciting shopping experience.
Every weekday new designs are sent to our stores. Each week, the way in which we display our products and trends is modified. No matter how often our customers return they will find new garments and trendy fashion in our stores.
Logistics is one of the keys to our expansion. We do not engage in stock-keeping, which means that our garments are distributed from the factory to the store without an intermediate stage.
The ability to harmonise production and sales means that we can quickly change our range and always offer newly designed garments at a low price. In this way we can keep our promise to give customers loads of fashion at a small cost.
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