Company Freitag lab AG
Country Switzerland
Email n.a.
Telephone +41 43 210 33 33
Market Segment Bridge
Core Business Bags

FREITAG Financial Report 2018

 
 

Freitag lab AG Financial Report

Financial Data for this company are not publicly available

Official Websites

Official Social Media

Brand Description

Establishment

Year
1993
City
Zürich
Country
Switzerland

Founder

Daniel Freitag
Markus Freitag

Designers

Daniel Freitag
1993 - present
Markus Freitag
1993 - present

Profile

It was 1993 when Markus and Daniel Freitag, both brothers and graphic designers, were in need of a bag. Zürich locals ride bikes. And they get rained on a lot. So the Freitag Bros. wanted a functional, tough, and water-resistant bag to carry their designs. Inspired by the colorful traffic on the highway extension in front of their apartment, they sewed together a messenger bag from an old truck tarp, took seat belts for straps and used a spare bicycle inner tube to keep the edges from fraying.

Quite unintentionally, the brothers landed a hit. Today FREITAG products are sold and copied all around the globe. Since the original messenger, Markus and Daniel have put out more than 40 different products, with more in the pipeline and even more up their sleeves. In 2010 they launched the new FREITAG REFERENCE line. FREITAG products are still produced in Switzerland, next to that same highway extension

Business Strategy

Market Positioning

Bridge

Core Business

Bags

Target

Men
Women

Product Categories

Accessories
Bags
 

Freitag lab AG profile

Name Freitag lab AG
Website freitag.ch/
Country Switzerland
VAT Number n.a.
Telephone +41 43 210 33 33
Fax n.a.
Date of foundation 1993
Type of Company Private

Headquarters

Hardstrasse 219 / L Zurich, 8005

Ownership (Top Shareholders)

Freitag lab AG doesn't provide the information on its shareholders.

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