Filodoro
Italy
Underwear & Lingerie
Filodoro: you can see, feel, touch the difference: this slogan has made history and it entered the collective imagery and, like the woman in the company's original TV ad pinched a Filodoro tight to...
Filodoro: you can see, feel, touch the difference: this slogan has made history and it entered the collective imagery and, like the woman in the company's original TV ad pinched a Filodoro tight to highlight its features, so today the memory of that slogan "touches" the memory of all women. Filodoro, in Italian, means "Golden Yarn", but it also means up-to-datedness, elegance and durability, for these are the hallmarks of a brand that is a synonym for hosiery, a brand that makes people dream and that for years has dressed up the legs of women that have never forgotten that... golden yarn!Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Underwear & Lingerie
Targets
Men, Women
The financial data for this brand is limited.
Contact us for income statementOur team will check for the data and get back to you shortly.