It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Brand doesn't have an official ecommerce
DOUUOD was founded in 2006 by the passion for fashion of Patrizia Boscherini and Elisabetta Mambelli. Great dedication, combined with a deep and careful research, become the main features of the collections DOUUOD.
DOUUOD is born as a 0/14 childrenswear collection, almost immediately joined by a capsule collection dedicated to mothers. A single practical and comfortable style that does not lose sight of elegance. A constantly growing reality, dedicated to the pursuit of beauty in each detail, in order to make each piece unique and special. Sweatshirts, jersey, ribs, batiste, but also knitting, cashmere, denim and silk are strictly Made in Italy, as well as the manufacturing. After the opening of the first flagship store in Milano Marittima in 2006, the brand continues its path with the opening of three more flagship stores: Cesena and Bologna in 2007 and Riccione last June. On February 2011, the first flagship store entirely dedicated to womenswear was opened in Milano Marittima. In addition to the 4 flagship stores, DOUUOD is distributed in the best multi-brand shops in Italy and worldwide.
The woman DOUUOD collection, born as “mummy of the child DOUUOD”, is grown, season by season, till to reach one’s force and importance. The taste is the typical taste of DOUUOD: simple, easy, daily. Next to daily and practical dresses, there are precious dresses with a special allure, for the evening and cocktail. The fabrics are always faithful to the brand image of DOUUOD: soft sweat, versatile jersey, knitwear, silk, cotton batiste for caftano, dresses. The new for the Spring/Summer 2011 season is the suede, used for short bermuda and dust coat. The colours are always delicate and powdery, but for this season we have inserted some spot of colours: geranium, petal, aqua green that mix with the classical DOUUOD colours: grey, blackboard black, champagne, white, taupe.
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