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DeFacto, which is the pioneer brand of the Mediterranean fashion, is established in the year 2003. DeFacto, which is positioned as the “pioneer brand of the Mediterranean fashion in the world and i...
DeFacto, which is the pioneer brand of the Mediterranean fashion, is established in the year 2003. DeFacto, which is positioned as the “pioneer brand of the Mediterranean fashion in the world and in Turkey, is reveled with its smart and comfortable designs which are used also in the business life as well as the daily life. Paris Hilton and Arda Turan had been filming a commercial shoot for Turkish company which increased the brand reputaiton positively.Brand Details
Founder
Zeki Cemal Özen
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
Deep Dive
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