Company Nike, Inc.
Country United States
Email weborderinfo@converse.com
Telephone +1 888 792 3307
Market Segment Mass Market
Core Business Shoes

Converse Financial Report 2019

 

Income Statement Trend

Net Sales

It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.

Operating Margin

Nike, Inc. doesn't provide the Operating Margin figure for Converse.

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Net Sales        
 

Nike, Inc. Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Total Revenue        
Cost of Sales        
Gross Profit        
Operating Income        
Net Income        

Balance Sheet Highlights

in Millions of USD20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Current Assets        
Total Assets        
Current Liabilities        
Equity        

Official Websites

Converse website
Converse ecommerce

Official Social Media

Brand Description

Establishment

Year
1908
City
Massachussets
Country
United States

Founder

Marquis Mills Converse

Designers

Chuck Taylor
1996 - Present
Jack Purcell

Profile

NIKE, Inc.'s wholly-owned affiliates, reported as Other Businesses - Cole Haan, Converse, Inc., Hurley International, LLC, NIKE Golf, and Umbro, Ltd. - play a significant role in our future growth plans. At the end of fiscal 2011, NIKE, Inc.'s affiliate businesses contributed approximately $2.7 billion of the company's $20.9 billion in revenue. As part of our growth strategy, we continue to invest in opportunities that will generate the highest possible long-term returns.

Converse, Inc., established in 1908 and based in North Andover, Massachusetts, has built a reputation as "America's Original Sports Company"™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including premium lifestyle men's and women's footwear and apparel. Converse product is sold globally by retailers in over 160 countries and through more than 50 company-owned retail locations.
Converse realized $1.1 billion in reported revenue in fiscal 2011.

Business Strategy

Market Positioning

Mass Market

Core Business

Shoes

Target

Men
Women
Kids

Product Categories

Accessories
Apparel
Bags
Denim
Shoes
 

Nike, Inc. profile

Name Nike, Inc.
Website nikebiz.com
Country United States
VAT Number n.a.
Telephone +1 800 640 8007
Fax n.a.
Date of foundation 1972
Type of Company Listed

Headquarters

Nike World Headquarters One Bowerman Drive Beaverton, OR 97005

Ownership (Top Shareholders)

KNIGHT PHILIP H. n.a.
CAPITAL GROUP COMPANIES, INC., THE via its funds 5.31
BLACKROCK, INC. via its funds 4.58
FMRLLC via its funds 3.40
VANGUARD GROUP, INC. THE via its funds 3.05
STATE STREET CORPORATION via its funds 2.84
PRUDENTIAL FINANCIAL INC via its funds 2.51
BANK OF NEW YORK MELLON CORPORATION via its funds 2.26
LANSDOWNE PARTNERS INTERNATIONAL LIMITED via its funds 2.19
T. ROWE PRICE GROUP, INC via its funds 1.85
JANUS CAPITAL GROUP, INC. via its funds 1.71

Nike, Inc. Brands

Converse Latest News

Converse is sponsoring giant murals in 13 cities around the world that break down air pollutants
Two murals made of photocatalytic, smog-eating paint have gone up in Bangkok, Thailand, and Warsaw, Poland, as part of a project dubbed Converse City Forests.
Converse, the American shoe company, is collaborating with artists in 13 cities around the world to create these giant murals, using a special kind of paint that helps clean the air.
 
"This technology uses light energy to break down noxious air pollutants and convert them into harmless substances," Converse said. "Any surface coated with this paint becomes an active air-purifying surface that helps protect people from harmful gases."
 
The mural in Bangkok was created in partnership with two artists: Teerayut Puechpen, known as TRK, and Sorravis Prakong. At the center of the mural, viewers see two hands. It's meant as a symbol of unity, and in addition to beautifying the city, the mural has the environmental impact of planting 150 trees, Converse said.
 
Converse & Jerry Lorenzo Give an ’80s Twist to a Sneaker Style That’s 110 Years Old
Converse’s Skidgrip shoe began when their “Converse Circular Vamp Oxford” debuted in 1910, making appearances on tennis courts, basketball courts and skate decks. Lorenzo himself became enthralled with the shoe when he moved from California to South Florida in the late ‘80s. 
 
“I found the Skidgrip in the mall and it became my favorite shoe from that summer,” Lorenzo said in a statement.
Accordingly, Lorenzo picked the Skidgrip after rediscovering a vintage pair a few years back in Tokyo that invoked childhood nostalgia.
Lorenzo’s new take on the shoe will be co-branded by Converse and Fear of God Essentials to combine a fresh upper shine with an unmistakable pop of color with ’87 graphics. It will keep the elegance of the original shape and carry in similar bold colors to the 1987 High Top version.
 
Nike, Jordan Brand and Converse Get Specific on BLM Donations
In early June, Nike, Jordan Brand and Converse all announced charitable initiatives in suppport of the Black Lives Matter movement and the US Black community. Now, all three brands under the Nike, Inc umbrella are getting specific on their processes, announcing the first round of partners who’ll receive direct funding.

Nike and Converse’s four-year, $40 million USD pledge is kicking off with $1 million USD grants to the NAACP’s Empowerment Programs and Legal Defense and Educational fund, as well as Black Girls CODE, an organization that educates girls and young women of color ages 7-17 to step into STEM — science, technology, engineering and math — fields. Nike, Inc is also continuing to support the Jackie Robinson Foundation, PeacePlayers and the National Civil Rights Museum.
 
Converse accused of disrespecting designers, change the cooperation model to evergreen model for production
Jonathan Anderson posted on Instagram recently that he had previously cooperated with Converse to launch the joint shoe Run Star Hike. After the cooperation ended, the company removed it from the inventors of the appearance patent and turned the series of shoes into regular shoes. The green model is mass-produced and sold. Anderson accused it of only focusing on its own interests, but unwilling to properly help independent brands through difficult times. The Fashion Law reported that Converse’s exclusive patent rights are routine operations in legal procedures, but the company lacks morality and responsibility in terms of maintaining business partnerships.
 
Converse's fourth-quarter sales fell 38% to $305 million
According to the Nike 2020 fourth-quarter and full-year performance report, the Nike brand's fourth-quarter sales fell 38% to 6.012 billion U.S. dollars, and the full-year sales fell 4% to 35.568 billion U.S. dollars. Converse's fourth-quarter sales fell. 38% to 305 million U.S. dollars, and annual revenue fell 3% to 1.846 billion U.S. dollars.
 
Converse has unveiled a genderless apparel collection
Converse has unveiled a genderless apparel collection, designed keeping body shapes in mind instead of genders

converse
 
Converse to Introduce Genderless Collection for Fall
Converse is embracing the movement toward nonbinary fashion by introducing a genderless apparel collection for the first time.

Called Converse Shapes, the line of sportswear — T-shirts, hoodies, sweatshirts and chinos — was designed for different body shapes rather than genders. The initial launch, which is slated for fall, encompasses five pieces in four sizes with detailing such as gussets, pleats and elastic waistbands that can expand and collapse to fit a wide variety of consumers. Apparel designed for men and women generally offer 14 sizes, seven for each gender.

In a presentation here Tuesday morning, the Boston-based brand unveiled Converse Shapes along with several other innovations it will introduce in 2020 and beyond.

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