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From 1924 to today - fascinating times In 1925, the first ads of a company Lapanouse SA appeared, featuring Swiss watches under the brand name CIMIER. The company had been founded the year before ...
From 1924 to today - fascinating times In 1925, the first ads of a company Lapanouse SA appeared, featuring Swiss watches under the brand name CIMIER. The company had been founded the year before by the watchmaker R. Lapanouse in Hölstein, a small and structurally weak town in the canton Baselland. The family enterprise had been producing the so-called “Roskopf” watches since its relocation to the neighbouring Bubendorf. Roskopf movements are very robust and exceptionally reasonably priced movements, featuring vertically standing steel pins instead of the usual stone palettes for the time scaling. A whole new range of customers was addressed with the production of these affordable watches, and Lapanouse SA rushed from success to success. Since 2003 CIMIER has been an independent watch manufacturer that has continued the tradition of Swiss watch manufacturing under new direction. In the CIMIER studios in Baar the watches of CIMIER are not only designed and developed, but also crafted in-house by experienced watchmakers. Every CIMIER watch is part of the fascinating brand history. Classical elements of the watch history are newly interpreted in the design of every model. Wearing a CIMIER watch, you yourself become a player in history and you have a loyal companion for your personal fascinating time. In 2011, CIMIER underlined its watchmaker competency by an exclusive own development, the BIGMatic automatic model based on the Unitas caliber 6497-1.Brand Details
Founder
R. Lapanouse
Brand Strategy
Market segment
Premium
Core business
Watches
Targets
Men, Women
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