It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
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Hussein Chalayan was born in Nicosia, Cyprus. He graduated in 1993 from London’s Central St Martins School of Art and Design. His degree collection consisted of silk and cotton garments which he had buried with iron filings in his garden. The collection was immediately bought by Browns, launching him as a significant new fashion force.
Hussein Chalayan launched his own label in 1994. He won the Absolut design award in 1995 and was named British Designer of the Year in 1999 and in 2000. He uses film, installations and sculptural forms to explore perception and the realities of modern life, with particular interest in cultural identity, migration, anthropology, technology, nature and genetics.
His work is presented at his shows and in art galleries, while his clothing is available in boutiques in the world’s major cities. He lectures regularly about his work and has exhibited in museums worldwide, including the V&A in London, The Kyoto Costume Institute, The Musée de la Mode-Palais du Louvre in Paris, The Design Council at Grand Central Terminal, NY
Middle East is a region not only crucial for the international fashion and luxury brands to seek an i...
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