Company Casio Computer Co., Ltd.
Country Japan
Email n.a.
Telephone +81 8249 6007
Market Segment Mass Market
Core Business Watches

Casio Financial Report 2018

 
 

Casio Computer Co., Ltd. Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

Balance Sheet Highlights

Official Websites

Casio website
Casio ecommerce

Official Social Media

Brand Description

Establishment

Year
1946
City
Tokyo
Country
Japan

Founder

Tadao Kashio

Designer

Team of designers

Profile

Casio was established in April 1946 by Tadao Kashio, an engineer specializing in fabrication technology. Kashio's first major product was the yubiwa pipe, a finger ring that would hold a cigarette, allowing the wearer to smoke the cigarette down to its nub while also leaving the wearer's hands free. Japan was impoverished immediately following World War II, so cigarettes were valuable, and the invention was a success.
After seeing the electric calculators at the first Business Show in Ginza, Tokyo in 1949, Kashio and his younger brothers used their profits from the yubiwa pipe to develop their own calculators. Most of the calculators at that time worked using gears and could be operated by hand using a crank or using a motor (see adding machine). Kashio possessed some knowledge of electronics, and set out to make a calculator using solenoids. The desk-sized calculator was finished in 1954 and was Japan's first electro-mechanical calculator. One of the central innovations of the calculator was its adoption of the 10-key number pad; at that time other calculators were using a "full keypad", which meant that each place in the number (1s, 10s, 100s, etc...) had nine keys. Another innovation was the use of a single display window instead of the three display windows (one for each argument and one for the answer) used in other calculators.
In 1957 Casio released the Model 14-A, sold for 485,000 yen,[3] the world's first all-electric compact calculator, which was based on relay technology. 1957 also marked the establishment of Casio Computer Co. Ltd.
In the 1980s, its budget electronic instruments and home keyboards gained huge popularity. The company also became well known for the wide variety and innovation of its wristwatches. It was one of the earliest manufacturers of quartz watches, both digital and analog. It also began selling calculator watches during this time. It was one of the first manufacturers of watches that could display the time in many different time zones and of watches with temperature, atmospheric-pressure, altitude, and even GPS position displays.
A number of notable digital cameras firsts have been made by Casio, including the first consumer digital camera with an LCD screen, the first consumer 3 megapixel camera, the first true ultra-compact model, and the first digital camera to incorporate ceramic lens technology.

Business Strategy

Market Positioning

Mass Market

Core Business

Watches

Target

Men
Women

Product Categories

Accessories
Watches
 

Casio Computer Co., Ltd. profile

Name Casio Computer Co., Ltd.
Website world.casio.com/
Country Japan
VAT Number n.a.
Telephone +81 03 5334 4111
Fax n.a.
Date of foundation 1957
Type of Company Listed

Headquarters

6-2, Hon-machi 1-chome Shibuya-ku, Tokyo 151-8543

Ownership (Top Shareholders)

Casio Computer Co., Ltd. doesn't provide the information on its shareholders.

Casio Computer Co., Ltd. Brands

 

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