Carl F. Bucherer
Watches
Carl F. Bucherer is the world-renowned Swiss watch brand based in Lucerne. Since its establishment 125 years ago, the firm has been owned by the Bucherer family. In 1919, they presented their first...
Carl F. Bucherer is the world-renowned Swiss watch brand based in Lucerne. Since its establishment 125 years ago, the firm has been owned by the Bucherer family. In 1919, they presented their first collection of precious contemporary ladies' watches in the premium market segment. Carl F. Bucherer aligns the finest watchmaking craftsmanship with the highest jeweler's art and continuously introduces an astonishing series of additional functions that are both refined and practical. The founder’s philosophy continues to characterize the Carl F. Bucherer brand and its timepieces today. In the watch Manufacture in Sainte-Croix, Carl F. Bucherer runs a center of expertise in research, development and production and draws on its extensive know-how, high-level production creativity and ultra-modern infrastructure.Brand Details
Founder
Carl F. Bucherer
Brand Strategy
Market segment
Premium
Core business
Watches
Targets
Men, Women
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