Byblos
Accessories / Apparel / Bags / Denim / Fragrance / Jewelry / Shoes / Swimwear / Underwear & Lingerie
Byblos is a ready-to-wear brand that embraces both the past and the future in a young and contemporary spirit. It was created in 1973 and brought to life initially by the creative genius of Gianni ...
Byblos is a ready-to-wear brand that embraces both the past and the future in a young and contemporary spirit. It was created in 1973 and brought to life initially by the creative genius of Gianni Versace, succeeded by Guy Paulin, and then by the English designers Keith Varty and Alan Cleaver. In 2002 Byblos was taking over by Staff International which literally inundates it with its vast experience of Italian tailoring, fabric research and wealth of details.In 2006 Manuel Facchini took over the artistic direction: the fashion designer's talent is unceasingly inspired by art, design and architecture in a creative process that constantly aim towards innovation. The Byblos man and woman are modern, dynamic, charismatic and independent, alert to fashion but never slaves to the tendencies. Menswear and womenswear are characterized by clean silhouettes, casual yet meticulous wearability, original proportions, tailored finishes, quality fabrics, researched colors, fabric mixes, innovative workmanship, sophisticated prints, and careful attention to details and accessories.Brand Details
Founder
Gianni Versace
Designer
Manuel Facchini
from
2006to
PresentBrand Strategy
Market segment
Premium
Core business
Apparel
Targets
Men, Women, Kids
