Burton Snowboards
Company
The Burton Corporation
Country United States
Email info@burton.com
Telephone +1 (800) 881 3138
Country United States
Email info@burton.com
Telephone +1 (800) 881 3138
Market Segment
Mass Market
Core Business Active Wear
Core Business Active Wear
Burton Snowboards Financial Report 2021
Income Statement Trend
Revenue
It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Operating Margin
The Burton Corporation doesn't provide the Operating Margin figure for Burton Snowboards.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Thousands of USD | 2020 | 2013 | Δ 2020/2013 | 2012 | Δ 2013/2012 | 2011 | Δ 2012/2011 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Revenue | ||||||||
| Operating Income |
Burton Snowboards Updates
The Burton Corporation Financial Report 2021
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
The Burton Corporation doesn't provide its Operating Margin figure.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Thousands of EUR | 2020 | 2013 | Δ 2020/2013 | 2012 | Δ 2013/2012 | 2011 | Δ 2012/2011 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Operating Income |
Balance Sheet Highlights
| in Thousands of EUR | 2020 | 2013 | Δ 2020/2013 | 2012 | Δ 2013/2012 | 2011 | Δ 2012/2011 | CAGR |
|---|
Official Websites
Burton Snowboards website
Burton Snowboards ecommerce
Official Social Media
Brand Description
Establishment
Year
1977
City
Londonderry
Country
United States
Founder
Jake Burton Carpenter
Designer
Unknown
Profile
Burton built the world's first snowboard factory. It is the largest snowboard brand in the world. Burton products are marketed worldwide in over 4,348 stores; 1,536 of those stores are located in the United States. In 2003 Burton allowed several online companies to sell Burton products over the internet. For years Burton had only been available through stores locally, but Burton felt that an online presence would allow buyers to have an alternative instead of turning to another brand.
Besides selling Burton products, Burton stores sell several sub-brands which focus on specific market niches. These sub-brands include Anon Optics (snowboard goggles and eyewear); RED (helmets and body armor), Analog (outerwear) and Gravis (footwear). In 2005, Four Star Distribution sold four of its snowboard brands to Burton, including Forum Snowboarding which designs hardgoods and softgoods, outerwear and streetwear. Burton, a privately-owned company, also owns a surfing distributor.
The Burton line is split into three types of categories. They are: Freeride, for big mountain; freestyle, for versatile ride; and park, for freestyle disciplines like half-pipe and park. Each of the categories has different levels of performance and price. In 2009, Burton's line included 61 snowboards in men, women, and youth.
Board prices range from $300 to $1,500.
In February 2008, Burton acquired DNA Distribution, which includes the skateboard manufacturer Alien Workshop, and two other companies.
Business Strategy
Core Business
Active Wear
Target
Men
Women
Kids
Product Categories
Accessories
Active Wear
Apparel
Bags
Shoes
The Burton Corporation profile
Telephone
+1 802 862 4500
Fax +1 802 660 3250
Date of foundation 1977
Type of Company Private
Fax +1 802 660 3250
Date of foundation 1977
Type of Company Private
Headquarters
Ownership (Top Shareholders)
The Burton Corporation doesn't provide the information on its shareholders.
The Burton Corporation Brands
Burton Snowboards Marketing Research
Fashionbi Index Book 2014
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