Black Halo
Apparel / Make-up
From structured pencil dresses that read more vamp than traditional, to modern draping with Madam Gres roots, designer Laurel Berman fuses rebel with romance to create a collection at once both edg...
From structured pencil dresses that read more vamp than traditional, to modern draping with Madam Gres roots, designer Laurel Berman fuses rebel with romance to create a collection at once both edgy and feminine. Black Halo’s core aesthetic stems from simple principles of construction and form. Berman finds inspiration in textiles, a cut or draping often influenced by the feel of the fabric. Her careful silhouettes reference the intricacies of couture tailoring traditions. The result is a look of glamour without pretense, which has made the collection a long-standing favorite among celebrities, including Heidi Klum, Blake Lively, Fergie, Lady Gaga, Rachel Evan Wood and Eva Mendes. Since its launch in 2002, Black Halo has expanded from its Los Angeles roots to become an internationally renowned brand. The collection debuted at Harvey Nichols in London in 2008, and can now be found in a number of specialty boutiques throughout the UK. Despite such wide distribution, the business remains vertically integrated in Los Angeles, a conscious decision by both Berman and Black Halo Partner Sean Pattison to ensure each garment meets the brand’s highest standard of quality. From its Arts District factory to the recently-expanded showroom in downtown’s Garment District, Black Halo epitomizes “Made in L.A.”Brand Details
Founder
Laurel Berman
Designer
Laurel Berman
from
2002to
PresentBrand Strategy
Market segment
Premium
Core business
Apparel
Targets
Women
Black Halo Revenue and Financial Report
Revenue per year
in One of EUR