Jules Kim’s designs convey concepts that reflect American propaganda for the empowerment of women, the innocence of childhood and the dark humor of adulthood. She makes pieces that hang, hug, clip, cut, and curve. These objects accentuate the body and represent not only her personal statements but also each wearers’ interpretation of themselves and their environment. In order to express oneself there must be a means of communication and jewelry is the instrument for Jules Kim of Bijules.
Jules Kim believes in the value of self-expression. Her provocative pieces are more than accessories; they are a lifestyle. This New York-based designer graduated from Virginia Commonwealth University in 2001 and lists her inspirations as Jean-Luc Godard, Milanese cobblestone paths, Bajan beaches, and city living.