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The Batten Sportswear Spring/Summer 2012 collection pinpoints the intersection between function and fashion. Motivated by the idea of a perfectly packed bag, Shinya Hasegawa designed this line for ...
The Batten Sportswear Spring/Summer 2012 collection pinpoints the intersection between function and fashion. Motivated by the idea of a perfectly packed bag, Shinya Hasegawa designed this line for the adventurer who needs gear that works equally well for an action-filled day outdoors as for a gathering in the city.Shinya believes clothes should be able to fill complementary roles of confort and cutting- edge fashion,of simplicity and careful detailing.Brand Details
Founder
Shinya Hasegawa
Designer
Shinya Hasegawa
from
2011to
PresentBrand Strategy
Market segment
Bridge
Core business
Active Wear
Targets
Men
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