Company Johnson & Johnson
Country United States
Email n.a.
Telephone +1 888 638 5242
Market Segment Value for Money
Core Business Beauty

Aveeno Financial Report 2018


Johnson & Johnson Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

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Total Revenue        
Cost of Sales        
Gross Profit        
Operating Income        
Net Income        

Balance Sheet Highlights

in Millions of USD20172016Δ
Current Assets        
Total Assets        
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Official Websites

Official Social Media

Brand Description


United States


Albert Musher
Sidney Musher



From our humble beginnings in 1945, the story of the AVEENO® Brand has been one of discovery. By unlocking nature’s powers through scientific advances, we have discovered ways to nurture and transform skin and hair to an enhanced state of natural health and beauty.

Founders, American inventor and philanthropist brothers Albert and Sidney Musher, were driven by a profound curiosity about how things work and how substances interact, and a belief that centuries-old remedies hold the promise for human wellness. Their experimentation with raw cereal led to the discovery of a finely milled colloidal oatmeal bath. This treatment was proven effective in skin prone to eczema by the U.S.-based, internationally renowned Mayo Clinic, where it is still in use today. Drawing inspiration from Avena sativa, the Latin word for oat, the AVEENO® Brand was born.

Today, we partner with leading health professionals and scientists in the discovery of ACTIVE NATURALS® ingredients. Derived from nature, uniquely formulated, and scientifically proven to soothe compromised skin and hair, these exclusive formulas are trusted and recommended by professionals as effective wellness solutions.

Business Strategy

Market Positioning

Value for Money

Core Business




Product Categories

Baby Care
Body Care
Hair Care
Man Care
Skin Care
Sun Care

Johnson & Johnson profile

Name Johnson & Johnson
Country United States
VAT Number n.a.
Telephone +1 732 524 0400
Fax n.a.
Date of foundation 1886
Type of Company Listed


1 Johnson And Johnson Plaza, New Brunswick, NJ 08933

Ownership (Top Shareholders)

Johnson & Johnson doesn't provide the information on its shareholders.

Aveeno Latest News

J&J reviews PR support For Neutrogena & Aveeno
Johnson & Johnson is looking for an agency to handle consumer communications in the US for the two skincare brands Neutrogena and Aveeno
Neutrogena and Aveeno are hosting a Skin Wellness Summit
The Skin Wellness Summit is bringing together skincare pros to interact (from a safe distance) in an exciting lineup brought to us by Neutrogena and Aveeno

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