It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Brand doesn't have an official ecommerce
Dedicated to her chosen trade for over fifteen years. Andrea has worked passionately to turn her ‘obsession with nails’ into the successful brand that it is today, navigating an ambitious path from her hometown in Yorkshire into the heart of the fashion and beauty industry.
With a job title that veers between a ‘Session Nail Technician’ and ‘Celebrity Manicurist’ including the revered role of Global Nail Care Spokesperson for Revlon and twice awarded ‘British Nail Technician of the Year’ Andrea has built a reputation either side of the Atlantic as a highly respected nail expert.
In addition to the numerous awards that Andrea Fulerton Nail Boutique has won in it’s first year Andrea received the prestigious CEW Members’ Achiever Award 2011 [UK] recognising her for her successes as a nail expert and for the rapid growth of the Andrea Fulerton Nail Boutique brand.
In regular demand with a celebrity client list that has included Kim Cattrall, Sienna Miller, Cate Blanchett, Penelope Cruz, Annie Lennox, Kiera Knightly, HRH Princesses Eugenie and Beatrice as well as corporate giants P&G, Johnson & Johnson, Sony, Virgin and Microsoft to name but a few.