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Almost Famous was launched in 2002. This British womenswear brand takes inspiration from style icons of the past, giving the collection a vintage feel. The ‘dress’ has become synonymous with the Al...
Almost Famous was launched in 2002. This British womenswear brand takes inspiration from style icons of the past, giving the collection a vintage feel. The ‘dress’ has become synonymous with the Almost Famous brand, as have the vivid prints, vibrant colours and feminine silhouettes. Following the success of the brand in the UK, in 2006 Almost Famous launched its first stand alone store situated in the heart of London’s Fitzrovia. The store showcases the full Almost Famous range including ready-to-wear shoes and accessories. This was shortly followed in 2007 with an on-line store.Brand Details
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Women
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