Almay
Market Segment
Mass Market
Core Business Beauty
Core Business Beauty
Almay Financial Report 2018
Revlon Inc. Financial Report
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of USD | 2014 | 2013 | Δ 2014/2013 | 2012 | Δ 2013/2012 | 2011 | Δ 2012/2011 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Cost of Sales | ||||||||
| Gross Profit | ||||||||
| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of USD | 2014 | 2013 | Δ 2014/2013 | 2012 | Δ 2013/2012 | 2011 | Δ 2012/2011 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
| Total Assets | ||||||||
| Current Liabilities | ||||||||
| Equity |
Net Sales by Country
| in Millions of USD | 2012 | 2011 | Δ 2012/2011 | 2010 | Δ 2011/2010 | 2009 | Δ 2010/2009 | CAGR |
|---|---|---|---|---|---|---|---|---|
| United States of America | ||||||||
| Other Countries | ||||||||
| Asia |
Revlon Inc. Annual Report
Official Websites
Almay website
Almay ecommerce
Brand doesn't have an official ecommerce
Official Social Media
Brand Description
Establishment
Year
1931
City
n.a.
Country
United States
Founder
Fanny May Woititz
Alfred May Woititz
Marion Sulzberger
Designer
Profile
Since 1931, almay has helped women look and feel their best with good-for-you cosmetics in the most flattering shimmers and shades—all the while staying true to its heritage of using pure, hypoallergenic ingredients.
it all began in 1930, when cosmetics were heavy and thick, and made with strong pigments and powerful chemicals. these cosmetics were too harsh for the complexion of fanny may woititz. she beseeched her husband, alfred, also a professional chemist, to start experimenting with her makeup, testing and trying to figure out which ingredients were irritants. with dermatologist dr. marion sulzberger, they devised a formula for cosmetics that was pure and gentle enough for fanny may to use every day.
combining the names of the founders, alfred and fanny may, almay was established in 1931 and began to manufacture their new, gentler cosmetics for women everywhere.
since then, almay has been the first hypoallergenic cosmetics brand, the first brand to make 100% fragrance-free products and to disclose all ingredients used, the first brand to perform safety testing for allergy and irritation, the first brand to formulate for contact lens wearers and, you guessed it, the first brand to create cosmetic regimens for specific skin types.
in fact, almay is so stringent that fewer than 500 of the 10,000 new ingredients available for use in cosmetics meet almay's superior standards.
Business Strategy
Core Business
Beauty
Target
Women
Product Categories
Make-up
Toiletries
Revlon Inc. profile
Telephone
+1 212 527 4000
Fax +1 212 527 4130
Date of foundation 1932
Type of Company Listed
Fax +1 212 527 4130
Date of foundation 1932
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Revlon Inc. doesn't provide the information on its shareholders.
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