Almay

Company Revlon Inc.
Country United States
Email n.a.
Telephone +1 212 572 5000

Market Segment Mass Market
Core Business Beauty

Almay Financial Report

Revlon Inc. Financial Report 2019

Income Statement Trend

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Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD	2019	2018	Δ 2019/2018	2017	Δ 2018/2017	2016	Δ 2017/2016	CAGR
Total Revenue
Cost of Sales
Gross Profit
Operating Income
Net Income

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Balance Sheet Highlights

in Millions of USD	2019	2018	Δ 2019/2018	2017	Δ 2018/2017	2016	Δ 2017/2016	CAGR
Current Assets
Total Assets
Current Liabilities
Equity

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Revenues by Country

in Millions of USD	2012	2011	Δ 2012/2011	2010	Δ 2011/2010	2009	Δ 2010/2009	CAGR
United States of America
Other Countries
Asia

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Revlon Inc. Annual Report

Official Websites

Almay website

almay.com/

Almay ecommerce

Brand doesn't have an official ecommerce

Official Social Media

Brand Description

Establishment

Year

1931

City

n.a.

Country

United States

Founder

Fanny May Woititz

Alfred May Woititz

Marion Sulzberger

Designer

Profile

Since 1931, almay has helped women look and feel their best with good-for-you cosmetics in the most flattering shimmers and shades—all the while staying true to its heritage of using pure, hypoallergenic ingredients.
it all began in 1930, when cosmetics were heavy and thick, and made with strong pigments and powerful chemicals. these cosmetics were too harsh for the complexion of fanny may woititz. she beseeched her husband, alfred, also a professional chemist, to start experimenting with her makeup, testing and trying to figure out which ingredients were irritants. with dermatologist dr. marion sulzberger, they devised a formula for cosmetics that was pure and gentle enough for fanny may to use every day.
combining the names of the founders, alfred and fanny may, almay was established in 1931 and began to manufacture their new, gentler cosmetics for women everywhere.
since then, almay has been the first hypoallergenic cosmetics brand, the first brand to make 100% fragrance-free products and to disclose all ingredients used, the first brand to perform safety testing for allergy and irritation, the first brand to formulate for contact lens wearers and, you guessed it, the first brand to create cosmetic regimens for specific skin types.
in fact, almay is so stringent that fewer than 500 of the 10,000 new ingredients available for use in cosmetics meet almay's superior standards.