Fashionbi Index ®

We combine together weekly data on market, digital, social and financial performances into a single evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value and your competitive benchmarking.

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16 January 2017 - 22 January 2017

Rank   Brand Index Score Δ% prev. week Market
2 +0 Boohoo 287.47 +6.92 % Mass Market
14 +17 Marks & Spencer 58.22 +31.84 % Mass Market
16 +81 2KOOL 2B TRUE 55.79 +192.86 % Mass Market
21 +7 Lululemon Athletica 50.51 +5.25 % Mass Market
29 +28 Hot Topic 40.27 +45.54 % Mass Market
31 -12 Nordstrom 39.46 -35.15 % Mass Market
32 -2 Andrea 39.19 -12.93 % Mass Market
33 -12 Adidas 37.61 -30.79 % Mass Market
44 +14 Victoria's Secret 31.69 +18.11 % Mass Market
49 +15 Wilson 30.36 +21.29 % Mass Market
50 +35 Zara 30.04 +48.05 % Mass Market
52 +27 Next 29.95 +40.28 % Mass Market
56 +148 EMP 28.22 +162.51 % Mass Market
57 +17 Plains & Prints 28.15 +26.52 % Mass Market
60 -20 Asos 27.38 -29.01 % Mass Market
62 +126 American Apparel 26.81 +131.92 % Mass Market
63 +47 Wet n Wild 26.60 +48.11 % Mass Market
67 +17 New Balance 26.06 +27.93 % Mass Market
71 +126 Stradivarius 25.05 +123.26 % Mass Market
75 +281 Dove 21.98 +249.44 % Mass Market
80 +367 Pull&Bear 20.68 +337.21 % Mass Market
88 +12 Mavi Jeans 19.67 +3.85 % Mass Market
92 +83 Topshop 19.52 +57.42 % Mass Market
97 -31 Quiz Clothing 19.01 -22.41 % Mass Market
99 +30 Primark 18.75 +20.50 % Mass Market
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Fashionbi Index Book

An yearly global study on the brands' marketing and digital consideration trends, predicting their current quantitative rankings, competitive positioning and the reasons behind the peaks, in the Fashion & Luxury Industry. Moreover, brands' best practices and success insights have been brought forward.