Fashionbi Index ®

We combine together weekly data on market, digital, social and financial performances into a single evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value and your competitive benchmarking.

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23 October 2017 - 29 October 2017

Rank   Brand Index Score Δ% prev. week Market
1 +67 Moncler 396.91 +100.00 % Premium
2 +1499 Tiffany & Co. 350.90 +100.00 % Premium
3 +60 Gucci 273.17 +100.00 % Premium
4 -4 Chiara Ferragni 265.01 +100.00 % Bridge
5 +198 Melissa 209.06 +100.00 % Bridge
6 +1973 Sephora 197.24 +100.00 % Value for Money
7 +1837 Scuderia Ferrari 189.81 +100.00 % Bridge
8 -8 Alex and Ani 168.64 +100.00 % Bridge
9 +93 Dolce & Gabbana 165.62 +100.00 % Premium
10 -10 EMP 147.88 +100.00 % Mass Market
11 +198 Jimmy Choo 141.04 +100.00 % Premium
12 +71 Versace 140.22 +100.00 % Premium
13 +1598 Hublot 138.20 +100.00 % Luxury
14 -14 Neiman Marcus 133.37 +100.00 % Bridge
15 +262 Dior 133.16 +100.00 % Premium
16 +733 Lululemon Athletica 131.92 +100.00 % Mass Market
17 -17 Sherri Hill 124.49 +100.00 % Premium
18 +1566 Tag Heuer 122.35 +100.00 % Luxury
19 +480 Guess Kids 117.59 +100.00 % Bridge
20 +480 Guess 117.59 +100.00 % Bridge
21 +1096 Toni Francesc 117.48 +100.00 % Premium
22 -22 Lukluks 114.84 +100.00 % Bridge
23 -23 Mary Kay 112.54 +100.00 % Value for Money
24 +72 Givenchy 105.08 +100.00 % Premium
25 +1286 DeFacto 103.27 +100.00 % Mass Market
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Fashionbi Index Book

An yearly global study on the brands' marketing and digital consideration trends, predicting their current quantitative rankings, competitive positioning and the reasons behind the peaks, in the Fashion & Luxury Industry. Moreover, brands' best practices and success insights have been brought forward.