Company Swiza SA
Country Switzerland
Email contact@swiza.ch
Telephone +41 (32) 421 94 00
Fax +41 (32) 422 82 71
Market Segment Premium
Core Business Watches

About Swiza

Official Websites

Swiza website
Swiza ecommerce

Brand doesn't have an official ecommerce

Official Social Media

Brand Description

Establishment

Year
1904
City
Delémont
Country
Switzerland

Founder

Louis Schwab

Designer

Team of designers

Profile

Founded in 1904 by Louis Schwab, Swiza SA is the biggest Swiss table and alarm clock manufacturer. It produces high-end Swiss Made timepieces under its “Swiza”, “Matthew Norman” and “l'Epée” brands, as well as under private label for a number of prestigious international brands.

At the very beginning, the company specialised in the production of mechanical movements and watchmaking components. In 1918, it launched the famous “bell-type” clock under the “Levtoi” brand name. The popularity of this model earned the firm an excellent reputation. On the founder's death in 1935, his three sons took over the reins and registered the “Swiza” brand name.

In regards to the German competition that specialised in inexpensive products, Swiza began developing increasingly high-end clocks, including by enlisting the services of a Parisian designer. From a technical standpoint, this was the period when an exclusive 15-jewel 8-day movement was added to the already existing 1-day mechanical movement. This new movement made a significant contribution to the brand's expansion.

In 1972, Swiza received the Gold Mercury Reward (European Award).

From 1979 onwards, the brand began offering timepieces equipped with quartz movements. Since creativity and innovation were the two historical virtues of the company's multi-talented watchmakers, they launched their own Swiss Made quartz movements in 1984, with or without alarm function.

Since 1984, Swiza focused on the high-end quartz table clock with or without an alarm function. It now manufactures table clocks dedicated to men and women whose ranges fit perfectly in either an office, living room, bedroom, kitchen or any other living room.

For a prestigious gift, to give a personal touch to your interior or office, or still to accompany the traveller, the Swiza collections will give full satisfaction to the aesthetes willing to distinguish themselves with the acquisition of a piece of exception.

Business Strategy

Market Positioning

Premium

Core Business

Watches

Target

Men
Women

Product Categories

Watches
 

Swiza SA profile

Name Swiza SA
Website swiza.ch/
Country Switzerland
VAT Number n.a.
Telephone +41 (32) 421 94 00
Fax +41 (32) 422 82 71
Date of foundation 1904
Type of Company Private

Headquarters

Rue St Maurice 1 2800 Delémont

Ownership (Top Shareholders)

Swiza SA doesn't provide the information on its shareholders.

Swiza SA Brands