Company Nordstrom, Inc.
Country United States
Email n.a.
Telephone 1.319.846.4140
Fax n.a.
Market Segment Mass Market
Core Business Apparel
Report Mass Market Apparel
Fashionbi Index ®
23.03
85 (+54)

Nordstrom Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Nordstrom’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
70 -63 - - - Mass Market
75 +8 - - - Mass Market
76 +13 - - - Mass Market
78 -23 - - - Mass Market
83 +544 - - - Mass Market
85 +54 Nordstrom 23.03 -22.69 % Mass Market
87 +603 - - - Mass Market
98 -6 - - - Mass Market
110 +78 - - - Mass Market
111 +20 - - - Mass Market
116 +19 - - - Mass Market
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Weekly Analysis: 04 September 2017 - 10 September 2017
 

Fashionbi Index Book

An yearly global study on the brands' marketing and digital consideration trends, predicting their current quantitative rankings, competitive positioning and the reasons behind the peaks, in the Fashion & Luxury Industry. Moreover, brands' best practices and success insights have been brought forward.