Natura

Company Natura Cosméticos S.A. (Natura &Co)
Country Brazil
Email n.a.
Telephone +55 11 4147 8300

Market Segment Mass Market
Core Business Beauty

Natura Financial Report 2019

Income Statement Trend

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Revenue

It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.

Operating Margin

Natura Cosméticos S.A. (Natura &Co) doesn't provide the Operating Margin figure for Natura.

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of BRL	2012	2011	Δ 2012/2011	2010	Δ 2011/2010	2009	Δ 2010/2009	CAGR
Revenue

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Net Sales by Country

in Millions of BRL	2012	2011	Δ 2012/2011	2010	Δ 2011/2010	2009	Δ 2010/2009	CAGR
Brazil
Other Countries

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Natura Annual Report

Natura Cosméticos S.A. (Natura &Co) Financial Report 2019

Income Statement Trend

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Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of BRL	2019	2018	Δ 2019/2018	2017	Δ 2018/2017	2016	Δ 2017/2016	CAGR
Total Revenue
Cost of Sales
Gross Profit
Operating Income
Net Income

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Balance Sheet Highlights

in Millions of BRL	2019	2018	Δ 2019/2018	2017	Δ 2018/2017	2016	Δ 2017/2016	CAGR
Current Assets
Total Assets
Current Liabilities
Equity

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Natura Cosméticos S.A. (Natura &Co) Annual Report

Official Websites

Natura website

natura.com.br/

Natura ecommerce

naturabrasil.submarino.com.br/

Official Social Media

Brand Description

Establishment

Year

1969

City

Cajamar

Country

Brazil

Founder

Luiz Seabra

Designer

Profile

Natura is the Brazilian leading manufacturer and marketer of beauty products, household, and personal care, skin care, solar filters, cosmetics, perfume and hair care products the company that sells products through representatives in many countries across the world. The company was founded in 1969, by Luiz Seabra and became a public company, listed on São Paulo Stock Exchange, in 2004.
In 1974, Natura adopted direct sales as sales model. In 2012 it had more than 1.2 million "consultants" (resellers) spread throughout Argentina, Brazil, Chile, Colombia, France, Mexico, Peru, USA, Australia, UK and among others, and since 2006 surpasses Avon's sales in Brazil.
Natura focuses on its image as an eco-friendly, sustainable company (using natural products, working toward sustainable environment and social support etc.). The company also prides itself on strong research and development activity. It uses ordinary women rather than supermodels in its advertisements.