Mr&Mrs Furs
Accessories / Active Wear
Born and still based in Rimini (Italy), designer Alessia Giacobino studied Architecture in Florence before dedicating her career to her love for fashion. In 2001 she launches her first women wear ...
Born and still based in Rimini (Italy), designer Alessia Giacobino studied Architecture in Florence before dedicating her career to her love for fashion. In 2001 she launches her first women wear label, Jo No Fui that is since then part of the Milan fashion shows calendar. In 2009 Alessia Giacobino and her husband – a retail expert in fashion high end brands – create Mr&Mrs Furs, a line of vintage military parka jackets for men and women with a luxurious twist. The success of the parkas led to the development of a vintage flavored lifestyle collection that now includes sweaters, tshirts, pants and leather pieces. Alessia Giacobino works out of her headquarters in Rimini and her showroom in central Milan.Brand Details
Founder
Alessia Giacobino
Designer
Alessia Giacobino
from
2009to
PresentBrand Strategy
Market segment
Luxury
Core business
Active Wear
Targets
Men, Women
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