Company Chanel SAS
Country France
Email consumerrelations@chanelusa.com
Telephone +33 0800 255 005
Fax n.a.
Market Segment Luxury
Core Business Apparel
Report Luxury Apparel Market
Fashionbi Index ®
140.43
4 (+1)

Chanel Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Chanel’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
4 +1 Chanel 140.43 -74.35 % Luxury
30 +32 - - - Luxury
32 -11 - - - Luxury
33 +4 - - - Luxury
44 +90 - - - Luxury
80 -51 - - - Luxury
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Weekly Analysis: 04 September 2017 - 10 September 2017
 

Fashionbi Index Book

An yearly global study on the brands' marketing and digital consideration trends, predicting their current quantitative rankings, competitive positioning and the reasons behind the peaks, in the Fashion & Luxury Industry. Moreover, brands' best practices and success insights have been brought forward.