Company SOCIETE I.C.D. SAS
Country France
Email bensimon@bensimon.com
Telephone +33 01 42 49 24 93
Fax n.a.
Market Segment Mass Market
Core Business Apparel

About Bensimon

Official Websites

Bensimon website
Bensimon ecommerce

Official Social Media

Brand Description

Establishment

Year
1980
City
Paris
Country
France

Founder

Serge Bensimon
Yves Bensimon

Designer

Team of designers

Profile

BENSIMON : a visionary brand which turns the traditional fashion and design codes upside down by transforming military surplus gear and vintage clothing.

For many years, the brand collaborated on the American market with big names like Banana Republic not only on the shoe front but also on ready-to-wear.

The eighties saw the beginning of the adventure with the opening of the first stores. Everything started in Le Marais, Rue des Francs Bourgeois, with Autour Du Monde which is the name of the stores carrying the Bensimon collections: ageless, casual, inspired by the travelling world. Brands like The Gap have since taken over this idea…

Several store openings followed particularly HOME AUTOUR DU MONDE , an innovative concept and a first in France, where decorative objects and ready-to-wear were mixed harmoniously.

Throughout the years, the brand has never ceased to extend its concept and has developed its network of stores around the country.

More recently, BENSIMON has acquired the ARTAZART bookshop and therefore has started to extend its influence into design, graphic design and architecture.

The only thing missing for Serge Bensimon was a place where he could express his love of contemporary art and design. This is how Gallery S. Bensimon was born…

Business Strategy

Market Positioning

Mass Market

Core Business

Apparel

Target

Men
Women
Kids

Product Categories

Accessories
Apparel
Bags
Fragrance
Shoes
 

SOCIETE I.C.D. SAS profile

Name SOCIETE I.C.D. SAS
Website bensimon.com
Country France
VAT Number FR 45 421 529 710
Telephone +33 (0)1.42.49.24.93
Fax n.a.
Date of foundation 1980
Type of Company Private

Headquarters

52, RUE BICHAT 75010 À PARIS - FRANCE

Ownership (Top Shareholders)

SOCIETE I.C.D. SAS doesn't provide the information on its shareholders.

SOCIETE I.C.D. SAS Brands