Snailwhite, a top-selling facial cream manufactured and originated by the Thai cosmetics company Namu life, recently opened the first official sales counter in Watson retail store in Chengdu, China. Even though the price of the product is slightly higher than other similar branded cream, the consumers are still after this “Made in Thailand” product.
Snailwhite uses the slime of snails to strengthen magical effect for the problem skin. The product was first introduced in 2013 with the massive publicity on its regenerating, recovering, repairing, restoring, renewing effects to catch the attention of consumers in order to expand the visibility of the product. However, the success is not only remained in Thailand. Snailwhite later went to other countries throughout Asia by using online ordering services. It soon became a very recognized facial cream because of the good comments and recommendations it received from consumers for its effective effects.
The product has been brought to Hong Kong, USA, Sweden, Australia, Macau, Malaysia, Singapore and mainland China, and is currently seeking another sales expansion by setting up the official sales counters instead of the traditional online ordering model.