Search on Fashionbi
Piazza Italia company was born in 1993. Over the last few years it has become one of the leading companies in the fashion clothing at affordable prices, thanks to the initiative of three young entr...
Piazza Italia company was born in 1993. Over the last few years it has become one of the leading companies in the fashion clothing at affordable prices, thanks to the initiative of three young entrepreneurs with a deep understanding of retail and a vision towards the development in Italy of commercial centers when only few would bet on them. Today Piazza Italia has a wide network of stores with a presence on the main City Squares (Piazza in Italian language), and abroad. The dynamic, yet flexible, retail approach with an eye on quality but mostly focussed on affordable prices, has gained a vast market share and wide customer base. The headqaurters are located in Nola, the main logistic center of Naples, with an area of 1500 sqm. In the same geographic area there is one of the two main warehouses, with an area of 26000 sqm, dedicated to stores in Southern Italy, while another warehouse, near Florence, serves stores in Central and Northern Italy. Piazza italia also has a warehouse of 10000 sqm dedicated exclusively to Export business.Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women, Kids
Last fiscal year ended on December 31, 2016
Deep Dive
Or perhaps you need help to leverage your brand’s power to deliver real business impact? We have solutions for your needs!
Contact us