Company Rolex SA
Country United Kingdom
Email n.a.
Telephone n.a.
Fax n.a.
Market Segment Luxury
Core Business Watches
Report Luxury Watches Market
Fashionbi Index ®
1.67
1314 (-1222)

Rolex Fashionbi Index ®

We combine together market, digital, social and financial data into a single brand performance evaluation framework, that enables you to articulate, in actual quantifiable manner the contribution of your brand's activities over time to your brand's value.

 

Performance Trend

Competitive Benchmarking

The table below gives you the possibility to track your competitors’ positioning in order to evaluate marketing efforts, consumer experience and Rolex’s overall vitality. Its purpose it to enable brands make quick strategic decisions that fuel brand growth.

Rank   Brand Index Score Δ% prev. week Market
1250 -512 - - - Luxury
1253 -486 - - - Luxury
1266 +67 - - - Luxury
1306 -737 - - - Luxury
1310 -417 - - - Luxury
1314 -1222 Rolex 1.67 -93.90 % Luxury
1315 +155 - - - Luxury
1329 +849 - - - Luxury
1335 -573 - - - Luxury
1342 -514 - - - Luxury
1365 +451 - - - Luxury
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Weekly Analysis: 19 January 2015 - 25 January 2015
 

Fashionbi Index Book

A seasonal study on the brand's market and digital consideration trends, predicting their current quantitative ranking and competitive positioning in the Fashion & Luxury Industry, along with the best practices, insights and actionable guidelines!