Search on Fashionbi
Playlife is more than a fashion brand, it’s a multi-brand that brings together different life-styles and multiple purchasing experiences.
Playlife is more than a fashion brand, it’s a multi-brand that brings together different life-styles and multiple purchasing experiences.Brand Details
Founder
Benetton
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
Last fiscal year ended on December 31, 2014
in Millions of EUR
Deep Dive
Or perhaps you need help to leverage your brand’s power to deliver real business impact? We have solutions for your needs!
Contact us