Original Penguin
Apparel / Fragrance
Original Penguin (also known simply as Penguin) is an American clothing line. With roots in the 1950s and 60s, the brand specializes in clothing, footwear, and eyewear. It is sold in North America,...
Original Penguin (also known simply as Penguin) is an American clothing line. With roots in the 1950s and 60s, the brand specializes in clothing, footwear, and eyewear. It is sold in North America, South America, and Europe. The brand was introduced in 1955 by Munsingwear, a Minneapolis-based underwear and military garment manufacturer, when it launched the Original Penguin golf shirt in the United States. Munsingwear was for many years famous for its union suits, an undergarment consisting of an undershirt and underdrawers combined in a single garment. The company was also said to be the originator of the classic golf shirBrand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
The financial data for this brand is limited.
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